Customers are now more exposed than ever to newer, more effective, and more frictionless payment methods, which has altered the payments landscape over time. This is one of the reasons companies need to adapt to this rapidly changing market so that their clients can receive the best and quickest services possible.

Table of Contents
  1. 10 Tips to Choose an Efficient Payment Gateway for Your Ecommerce Store
  2. Pro Tip: Integrate your Store with a Plugin
  3. Takeaways

10 Tips to Choose an Efficient Payment Gateway for Your Ecommerce Store

When determining the ideal getaway payment for your ecommerce company, keep in mind your target audience. Younger customers are more likely to make frequent online purchases using credit or debit cards, whereas older customers might prefer electronic checks or paying with cash when the order is delivered. Also take into account the courtiers and supported currencies. If you work with customers from other countries, you must also support a variety of credit and debit cards.

Target Audience

Despite the fact that payments are typically authorized practically instantly, it takes a few days before the funds are transferred to your account. This enables the processing of charge-backs and refunds. Depending on the payment service provider, these holding times may range from 1 to 7 days. Based on your cash flow, you can decide whether to wait or receive payment right now.

Holding Period

You might be wondering what a particular payment processor’s pricing structure ought to appear. We would advise you to avoid focusing too much on pricing because it can vary substantially depending on the features the payment processor offers, how many transactions are done through your website each month, and many other considerations.

The entire cost that you will spend should be your top priority when selecting a payment gateway. The three sorts of charges associated with using a payment gateway are:

  • The setup fee
  • The monthly fee
  • The transaction fee

Pricing Structure

The risk of fraud and chargebacks exists for any online and ecommerce company that accepts online payments. Both of these can harm the company, so choosing a payment processor that offers safe transactions makes sense. This is likely the most significant consideration that should influence your decision to use or avoid a payment processor. The first thing you’ll want to combat and safeguard your customers against is fraud. Therefore, be sure that your payment gateway is protected.

Security Features

Make sure your payment gateway can process payments from multiple countries and in different currencies if you conduct business worldwide. Allowing your customers to pay in their own currency is crucial. It is advised to check the costs involved with foreign currency transfers.

Support for Multiple Currencies

A payment gateway can either be:

  • Hosted
  • Non-hosted

Each of these hosting options for payment gateways has advantages and disadvantages of its own. Utilizing hosted gateways has the advantage of lowering the danger associated with holding sensitive data on your own website. This drawback involves sending your customers to a different website which in turn lengthens the payment process. Customers could grow frustrated and give up if they go through this lengthy process and their transaction fails as a result of a malfunction or other mistake. Because of this, companies with lots of transactions choose to integrate non-hosted payment gateways into their stores.

Hosted vs. Non-hosted Payment Gateways

It’s important to think about if your payment gateway can integrate with your accounting or invoicing software so that whenever an online payment is made, the related invoice will update automatically in your book-keeping system. You won’t have to keep track of payments and manually update that payment information in your accounting system as it comes in, which will save you a good amount of time and effort.

Integration with Other Systems

You will get a number of different visitors using a range of various devices, depending on what you offer and who you sell it to. While some payment gateways function flawlessly across all platforms, others exhibit bugs. Check out how the gateway functions on various platforms and operating systems before committing. Knowing the demographics of your website’s users beforehand is useful as well.

Device Compatibility

Software-as-a-service organizations are one of the most frequent users of payment gateways today. The SaaS business model is effective, but it depends on recurring billing, a significant component of transactions. Simply explained, a subscription service costs the same amount to your clients each month.

A robust payment gateway not only makes it simple to automatically collect payments each month, but it also addresses a variety of additional problems. For instance, it can assist you in managing declined credit card payments.

Recurring Billing

The majority of businesses with established payment gateways see thousands of dollars pass through their accounts each day. Such a corporation might sustain significant harm even from a single hour of outage, let alone from a lengthy period.

In the event that something goes wrong, customer service must be accessible 24/7 with multiple ways to contact them. This can be a huge assistance when setting things up.

Customer Support

Pro Tip: Integrate your Store with a Plugin

If you select an appropriate WooCommerce plugin for your website, it will increase great customer satisfaction, trust, and durability of your business. WooCommerce Tiered Pricing is a powerful plugin that enables you to create pricing tiers based on customers and user roles. On each store level, you can configure quantity-based pricing and set up different prices. This way, you can make your ecommerce store go a long way with increased customer’s interest.


Your focus should always be on your customers, so when selecting a payment gateway, consider what they want: an easy, safe, and quick way to make a transaction. At the same time, you must concentrate on the expansion of your business by choosing the best online payment gateway with a fair charge, reliable performance, and attentive customer service.

Aleksei Tarasov

Adobe Commerce Business Practitioner
More posts by this author