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Conversion Rate Optimisation by WebMeridian Consultants

Our ecommerce conversion optimization consultants analyze your site’s usability, marketing activities, sales funnel, website content, overall aesthetics, and more. The goal is to reveal the factors that prevent visitors from becoming paying clients and find more extensive conversion drivers. We explore your ecommerce space to craft a practical plan for your business prosperity.

Boost Your Conversions with Expert CRO Consultants!

Driving traffic to your website is only half of the way. The visitors’ further trip through your sales funnel determines your revenues. Talk to our conversion rate optimization consultants to understand the potential areas that may hinder the consumer path, and let’s refine it together for greater conversions.

Our Conversion Optimization Services

Website Monitoring and Maintenance

Website & Funnel Audit

Conversion rate optimization consulting by WebMeridian starts with the analysis of your website usability and sales funnel functionality. If your interface confuses shoppers, they may get frustrated and leave. Therefore, we ensure that the store is convenient and intuitive. Mobile responsiveness is also vital since modern buyers often switch devices when browsing. A conversion funnel may likewise need refinement. It should naturally and gently guide a visitor toward the final stage – hitting the purchase button.

App Integration & Custom Features

A/B Testing & Data-Driven Optimization

To achieve the maximum increase in conversion rates, we examine your site’s performance by analyzing the key indicators. Based on this data, we determine the optimal range of conversion optimization services. They may include a complete redesign of the website’s structure or moderate changes to specific areas, like the shopping cart or navigation. When implementing enhancements, we usually have two or more ideas in mind, and A/B testing helps us pick the best solution. Moreover, it grants insights into user behavior.

Payment & Shipping Configuration

Checkout & Form Optimization

Ecommerce conversion optimization includes streamlining the checkout process and simplifying form completion. When shoppers are facing a complicated checkout with numerous fields to type in all their details, this daunting procedure may ward them off. To prevent this occurrence, we simplify navigation, reduce the manual work for shoppers, and enhance auto-fill options to construct an effortless path. By creating effective guidance and minimizing distractions, we ensure customers easily complete their purchases.

AI Integration Service

Personalization & AI-Driven CRO

AI-empowered CRO is the science of leveraging data and machine learning to deliver bespoke experiences that propel conversions. AI tools analyze shopper behavior and dynamically adjust content, product recommendations, and offers in real time. Our conversion optimization consultants leverage intelligent technology to personalize interactions, reduce bounce rates, and increase consumer retention. With AI-enabled insights, we create an exciting shopping journey, amplifying your ecommerce strategy.

Performance Optimization

Speed & Performance Enhancements

When performing conversion optimization services, we care for all components affecting user delight and unobstructed interactions. Sluggish website operation hinders the consumer journey and may increase bounce rates. Therefore, we focus on driving speed and performance by minimizing load times and ensuring expeditious function. This includes optimization of images, code, caching, and server response times. Greater user engagement, higher SEO rankings, and increased trust in your brand come as a result.

Shopify App Development

Social Proof & Trust Optimization

Consumer reviews are among the primary parameters affecting purchasing decisions. Our conversion rate optimization service leverages user feedback, testimonials, and other types of user content to reinforce credibility. We build confidence by integrating elements like real-time purchase notifications, security seals, and case studies. The authentic experiences of other buyers create extra motivation and remove doubt regarding making a purchase. Furthermore, collecting and sharing user feedback shapes additional touchpoints with your clients and enhances loyalty.

Turn More Visitors into Customers –Work with CRO Experts!

CRO includes various techniques and methods and spans broad aspects of your website operation. Cooperate with professional website conversion optimization consultants to maximize value for your business. Experts from WebMeridian will carefully analyze your site performance and plan the optimization process for superior outcomes.

Need Conversion Rate Optimization Consultants? Get Expert Guidance Today!

Olexandr Kryvotsiuk

SEO Specialist

Olexandr is an eCommerce SEO expert with over 10 years of experience who focuses on conversion rate optimization consultancy, search engine optimization, eCommerce SEO audits, and marketing strategies.
Let's talk! ->

Kate Odyntsova

PM & eCommerce ExpertPM & eCommerce Expert

eCommerce expert with over 6 years of experience in business growth strategies. Kate has successfully spearheaded numerous projects to optimize online retail and significantly enhance sales. As the Head of Project Managers, she represents our team of conversion optimization consultants.
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Oleg Fediv

Shopify Expert & Development Lead

Oleg is a skilled Shopify expert with over 7 years of experience guiding eCommerce businesses through website and marketplace development and eCommerce platform migration.
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About Us

WebMeridian is a team of qualified software developers with extensive expertise in ecommerce. By combining tech prowess with a deep understanding of your business, we attain outstanding results that help ecommerce companies thrive. Conversion rate optimization services are part of our big mission to make innovations work for your goals. Our team establishes convenient working processes, applying the most progressive approaches. We keep an eye on the breakthrough industry trends and continually expand our skills. With our help, clients shape ambitious goals and implement their ideas for the prosperous development of their businesses.

How Conversion Rate Optimization Can Transform Your Website

Higher Sales & Lead Generation

Conversion rate optimization services help your website attract more qualified leads who already have an interest in your products. Therefore, their journey through the sales funnel is likely to be faster and finish with making a purchase.

Improved User Experience (UX)

High loading speed, intuitive navigation, responsiveness, and an alluring design contribute to delightful user interactions. Refined UX engages visitors and encourages them to proceed from mere browsing to purchasing.

Lower Customer Acquisition Costs

Website conversion optimization services help attain impeccable site operation and a seamless UX, which elevate organic traffic and streamline the user flow. Your website attracts customers without excessive expenses on advertising.

Reduced Bounce & Cart Abandonment Rates

By removing any hindrances in site operation, especially at the checkout stage, conversion rate services minimize consumer drop-off. Users can complete their shopping paths smoothly, encouraged by friendly interactions.

Data-Driven Decision Making

Website conversion rate optimization services focus on collecting and analyzing information about your user audience. Data-enabled insights and hypotheses validation through testing empowers informed decisions.

Better Mobile & Page Speed Performance

Improving website operation is the foundation of conversion optimization service. High website speed and excellent performance across devices make the venue user-oriented and pleasant to interact with.

Portfolio

Men's Clothing
SEO Project in which our experts identified and resolved technical issues in the online store's structure
Shopify SEO Audit
eCommerce SEO audit helped a European workwear store recover 3x lost revenue
Elnaē
Transforming the jewelry online store with Shopify store optimization services
Frida & Florence
Elevating an eco-friendly UK-based jewellery eStore with Shopify theme customization.
T-Shirts Brand
Increased traffic for an online men's T-shirt store by implementing a multi-level website structure.
Other Cases
Check out our portfolio for inspiring case studies and see the results for yourself!

Clients’ Reviews

Dominic Foerst, CEO at Web Consulting Agency

“We already worked with WebMeridian, and I knew that they could do any task related to Magento store development in time, and at the highest quality. With WebMeridian, we have smooth communication; they react quickly and solve any issues efficiently. We have already achieved better performance results, improved overall functioning of the store, and fixed small site issues.”

Jonas Carp, CEO at Tischline GmbH

“They stuck to the deadlines and helped us maintain our store and fix all the critical issues. They significantly improved several processes and order handling, removed security issues and improved user navigation experience for mobiles. We saw our sales increase by almost 5,000% in 2020 thanks to WebMeridian.”

Sascha Jaggi, CEO at Jaggi.digital GmbH

“They helped us with eCommerce project development on Shopware. I liked their effective communication and the overall quality of the work that they’ve done so far. They have proven themselves to be a reliable and effective development partner through their superb communication skills and their ability to consistently deliver high-quality work on time.”

Aoife Ryan, Online Sales & Marketing Head at Musical Instruments Store

“They are professional and friendly. WebMeridian showed a high quality of work, provided clear milestones and met all the deadlines. We got a fully-functional eCommerce store and felt good support from the WebMeridian team.”

John Karalis, CEO at Netsteps

“WebMeridian successfully delivered a complex web solution using the Magento framework by the estimated deadline, showing accuracy and professionalism. The team was communicative, as well as very responsive to our needs.”

Gideon Weiler, CEO at RNB

“They are responsive, flexible, and make everything as we want. They have developed the website and accomplished goals set by our company. The project is still going, and we continue working with the team.”

How does CRO impact my overall marketing ROI?

Ecommerce conversion optimization services elevate your marketing ROI by maximizing the value of existing traffic. A more engaging user experience, streamlined checkout, and the image of a trustworthy brand make CRO a powerful conversion driver that does not raise advertising expenditures.

What specific strategies do you use to improve conversion rates?

In each case, we shape individual conversion rate optimization packages. They can include A/B testing, UX enhancements, expediting load times, tailoring content, streamlining checkouts, adding social proof, and implementing safe payment options. AI-enabled recommendations and mobile-oriented design also spur engagement and conversions.

Do you provide a CRO audit before implementing changes?

Yes, our ecommerce conversion rate optimization services include a CRO audit. It comprises analyzing user behavior, heat maps, funnel weaknesses, site speed, and UX issues. We reveal factors hindering conversions and craft a strategy based on real data. This enables efficient changes that elevate performance.

How long does it take to see results from a CRO?

CRO results depend on traffic, testing methods, and the scope of implemented changes. As a rule, the first improvements (i.e., usability refinement) can be observed within a few weeks, while more substantial optimizations may take 2-3 months to show off. Continuous testing and optimization is the way to sustainable enhancement.

Can you optimize my checkout process to reduce cart abandonment?

Yes. We optimize checkout by analyzing user behavior, revealing and fixing issues in the checkout flow, minimizing fill-in forms, enabling guest checkout, and optimizing payment options. Besides, we add clear navigation elements to ensure an intuitive path and remove frustration that may lead to cart abandonment.

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